Google It!

Google, Yahoo and MSN are the most powerful search engines on the internet today, and will be around for a long time.  In our opinion google is in the position it is in because it delivers the most relevant search result based on the keywords you type in.  (Try it, you probably do every day without realizing!).  When we say relevant we mean if you were searching for “be higher seo” you’d find BeHigher SEO on the first result.  We keep going back to relevancy, but relevance is fantastic, conversions are what matters and not hits or page views.

Research

Do your research, more specifically, do “search phrase research” or “keyword research”.  We can determine through key phrase (keyword or search phrase) research exactly what people are searching for when it comes to your product or service. 

Overview:

Take into account all the information here and you will be on the way to achieving a good website, from there BeHigher can assist even further by pushing your site gradually up the rankings  For a recap, you’ll need good quality content, quality links (that work) and link to the right types of businesses and websites, good functionality, proper web structure, excellent search engine optimization AND again, good quality content.  If your best competitor has 150 pages and you have 50 and all other aspects are equal, your competitor will not only out rank you in google (and other search engines) but they will also stand a three times greater chance of developing the RIGHT TYPE of traffic, ie -  Conversions to customers.  Customers that will come back and purchase from them time and time again.

Inside Knowledge:

Search engine algorithm indicates that websites with more than 100 pages that are indexed have a higher level of achievement with rankings. 

Closing –  

There is much more to search engine optimization than this, but these words of advice are golden in starting a site from scratch and creating something that’s worthwhile to build on.  Keep building on your site, never stop – keep updating, keep adding content, a perfect site is one that is never finished.  Internally and externally get online and get your business seen.

Our approach –

Its important to remember some information when going to speak to SEO consultancy businesses like ours for quotes.  Many will offer a package rate, that provides them with an ongoing income, where most work gets done by second and third level members of staff.  At BeHigher.co.uk our approach is different, although we offer packages, our rates are affordable and customized to small businesses.  Why do we do this? Well – we understand SEO is for everyone that has a website, not everyone who has £1,000’s to throw at something and hope it works. We work in a small group, where each project is unique, each business segment is a challenge and each website is our passion.  Our packages help companies budget over 12 months with their SEO projects, whilst giving them results month on month.

At BeHigher, we are pleased to help and assist you with all your SEO consultancy needs, we are available through phone and email (although we prefer email in the first instance, so we can answer your questions efficiently whilst still working on numerous project assignments). 

BeHigher.co.uk is the affordable, ethical SEO solution for small businesses throughout the United Kingdom.

We look forward to hearing from you, and each of our clients is a pleasure to work with.